Wednesday, October 21, 2026

Replay: Selling Real Estate In A Tough Market

Remaxteamwork,

The market has changed. The old tactics aren't working.

But here's what IS working: Positioning yourself as the expert BEFORE prospects are ready to buy or sell.

Not by chasing. By teaching.

The 60-Minute Framework That Books Appointments:

Minutes 0-5: Short intro + engage with a question
Minutes 5-45: Teach 5 valuable points (mistakes, hacks, secrets)
Minutes 45-58: Recap + invite them to book a consultation
Minutes 58-90: Q&A (drop booking link 8+ times)

The key: Every answer leads back to booking THE APPOINTMENT.

How to Fill the Room (3 Steps Overview):

1. Run Facebook/Instagram Ads

  • $3-6 per lead for buyers

  • Simple graphics + clear headlines

  • "Learn More" or "Sign Up" buttons

2. Send to a Landing Page

  • One goal: get registrations

  • No distractions

3. Webinar Reminders

  • Email alone doesn't work

  • Send "5 minutes after start" text (grows attendance 15%)

Even in a tough market, this works because you're competing on VALUE and TRUST.

And less than 1% of agents in your market are doing this.

[Watch the Complete Framework in the Replay]

Staci


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